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The benefits of digital navigation strategy

Reaching customers digitally is more important than ever, and requires a digital navigation strategy for your venue – that’s the takeaway from this week’s Sporttechie webinar, hosted by John Pollard from Samsung and Brandon McNulty from Fusion Tech.  Companies of all kinds are turning to digital signage to relay information. When assessing the benefits of digital wayfinding, it’s of primary …

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Smarter Navigation @ Super Bowl LVI

Fans are back, back again… who didn’t love that half time show! We are still tapping our toes every day thinking about it and so are the fans who got to experience the event live. Fan expectations were set extremely high for Super Bowl LVI at SoFi Stadium, one of the world’s most exclusive and fan worthy events, which had …

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Connecting customers to your environment for sales optimization

Covid-19 has thrown challenges at most organizations, from family-owned businesses to multinational companies and associations. As the economy has gradually resumed globally, some old methods of doing things will not conform to new customer expectations. Additionally, businesses are trying to build business back up and attract customers in an environment where Covid still presents a significant public health risk. However, …

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PAM: A guide to digital wayfinding

A guide to wayfinding in the Digital Age

Getting people off the couch and back into real-world environments is a very real challenge for owners. This guide will help you get started.  To get people venturing out again after a long year of lockdowns, venue, hotel, and commercial district owners need to get better at connecting visitors to what they love. This is a very real challenge and what’s often …

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PAM_How to put people and places in sync

How to put people and places in sync

Facilities managers face 3 major challenges when putting people and places in sync: consistency, maintenance and revenue. Here’s the solution. Today’s visitors expect high-quality information when they need it, delivered in a way that’s simple to digest. They expect this information to be always available and always helpful, in any format that suits them – mobile, digital, physical. Get it wrong, and …

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