Archives

Digital Banner Slideshow: Promote event information to facilitate engagement

Does your venue have multiple events happening within the same week, one after the other? Having difficulty generating sufficient exposure of these events to your audience? Perhaps, you want to show a preview of what’s to come at your location as visitors walk past digital directional signs while they are looking for navigational information. An event might have concluded but …

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Maximize visitor engagement with full screen experiences

As at home screens and stereos have become larger and more high quality, operators have had to compete with this to create districts that visitors want to return to and engage in. There’s still nothing that beats the experience of a live event with the excitement and next level experience it provides to fans. Now that visitors are returning to …

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SoFi Stadium Digital Signage

SoFi Stadium wayfinding project – PAM

The 2022 SEGD Wayfinding + Placemaking Symposium featured an in-person, behind-the-scenes tour of SoFi Stadium in Los Angeles, CA on Thursday, August 4, 2022.  PAM Wayfinding provides a digital navigation platform to its customers that complements physical signage and allows designers and architects to implement a smart navigation solution for clients. In 2018, PAM was chosen to help Hollywood Park — …

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Marketing Digital Signage

Marketing Digital Signage – Engagement for Success

Digital signage is more powerful when it connects visitors with destinations, events and brands – That’s engagement. We typically think of marketing digital signage as serving a few roles. First, it’s an advertising medium. We’re all familiar with the ubiquitous large-format digital screens found in most public places – and we’re all aware how good we’ve become at blocking those …

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Connected Students

Why a connected campus is key to attracting new students

The competition for student enrolments has never been stronger. The campuses that adapt to changing needs and embrace digital transformation will win the battle for student enrolments and create a connected campus. The COVID-19 pandemic has forced many industries to rethink, innovate and find new ways to compete – and education is no exception. As a recent article in the …

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