There’s plenty of signs that wayfinding design is turning to technology to improve user experiences. While maps have been employed for basic wayfinding for some time, the industry simply hasn’t been swayed – but that’s changing. If the 2018 SEGD Wayfinding and Placemaking Conference is any indication, we’ll see digital, interactive and personal wayfinding experiences become a staple of designed …
The wayfinding discipline, newly specialised and, as industries go, relatively young. This youthfulness considered, you’d expect an industry full of fresh ideas. Instead, wayfinding is all too often bogged down in the practices of yesteryear. So what has been holding back wayfinding from achieving the creative spark that comes so easily to other disciplines? This discipline got its start through …
Sara, a long time user of PAM, is a designer with Brandculture. She has worked on projects in major healthcare, transport, and education facilities. Most recently working with us on the $1billion revamp of the University of Technology Sydney. A recent convert to PAM we wanted to talk to her about her work and experience in wayfinding. How long have …