UTS commissioned BrandCulture, a specialist design studio, to create a wayfinding ecosystem made up of physical and digital signs heroing PAM’s smart navigation software. PAM was used to design and implement more than 8,000 signs and juggle feedback from project and faculty managers, signage manufacturers and designers.
Next, PAM made the UTS campus ‘smart’ by populating digital screens and kiosks with live maps and dynamic content. Outdated signs, maps and content can be updated in seconds, while buildings are now resilient, adaptive, inclusive and, well, smarter.
PAM also empowers the UTS marketing and events team to promote events and retail venues, while the MyUTS app guides students around campus from the palm of their hands.